published in sb 1/2024
Vivo is a charity on a mission to raise healthier generations by inspiring a wholistic mindset for healthy living. “The Hug” centre located in Calgary is an inclusive environment for healthy lifestyles and the collaboratory applies social innovation practices to co-create and measure new kinds of healthy living solutions. It serves for a young, diverse, and growing community.
From 2004 to 2019, the community has grown from 79,000 to 150,000 residents, and with new communities expanding around Vivo, it is projected to serve 200,000 over next ten years. 50% of residents identify as a visible minority such as South Asian, Chinese, Black, Arab, Korean, Japanese and Filipino. 37% of the community are new to Canada. 30% of the catchment area are under the age of 29 years, and 40% of residents live in multi-generational households.
Author: Cynthia Watson, Chief Evolution Officer, Vivo for Healthier Generations Society
photo: Jason Dziver
